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Ball AI

Our Story

Julien Bourgeois on the court

Our CEO Julien Bourgeois grew up in Louisiana putting up shots in the driveway. The reps were there; the budget for trainers, club fees, and pro-grade gear wasn't—and most tracking tech was built for facilities, not everyday athletes.

He started on Apple Watch, learned what blocked adoption, and pivoted hard to the iPhone: same mission, much lower friction. Ball AI is the result—computer vision on the phone you already have, so you can train with just a ball, a hoop, and feedback that used to be out of reach.

Basketball first because it's what this team lives and breathes. The north star is simple: get real training tools into more kids' hands, anywhere they can find a rim.

"If you have the work ethic, you shouldn't need a five-figure setup to prove it."

— Julien Bourgeois, CEO

Team

Meet the Team

Operators, engineers, and trainers building for the driveway—not only the D1 weight room.

  • Julien Bourgeois

    Julien Bourgeois

    CEO

    Ole Miss CS & entrepreneurship. Has taken products past $80K MRR before; coded the first Ball AI prototypes and still drives vision, fundraising, and how the company ships.

  • Finn Farrah

    Finn Farrah

    CMO

    ASU—runs brand and growth, how Ball AI shows up for players, parents, and programs in the wild.

  • Barry Daoust

    Barry Daoust

    Partnerships manager

    ASU—owns the partnership track with trainers, facilities, and programs who want Ball AI in their lane.

  • Jack Jayaraman

    Jack Jayaraman

    Content manager

    ASU—runs Ball AI content: clips, campaigns, and the stories that show hoopers what the product can do.

  • Jack Maloney

    Jack Maloney

    iOS engineer

    Orlando—builds gamification and LLM features in the iOS app: leaderboards, IRL NBA 2K-style moments, and the product loops that keep athletes coming back.

  • Shashwat Singh

    Shashwat Singh

    Android developer

    India-based; builds and ships the Ball AI Android app so hoopers can train with the same coaching experience on Google Play.

  • Ayush Raghuvanshi

    Ayush Raghuvanshi

    Android developer

    India-based; partners on the Android app—keeping Ball AI reliable, fast, and ready for athletes on every device.

  • Jake Magpayo

    Jake Magpayo

    Dunking lead

    Owns every dunking initiative—from product moments to content that gets hoopers up at the rim.

Coming Soon

The Ball AI House

The Ball AI House basketball court in Arizona

In Arizona, the team is moving into a house/office together—grinding on the app and making content under one roof.